SO HOW DO WRITING, EDITING, PROJECT MANAGEMENT AND SPEAKER MANAGEMENT FIT TOGETHER?
SEEMS LIKE AN ODD COMBINATION...
Anyone who does professional writing as part of their business but doesn't write for a living will tell you that the services of a professional editor made their writing significantly better. As a professional editor for over 20 years, I make sure that your writing uses consistent terminology, that you capitalize terms the same way and that you sound as good in writing as you code or as good as you sound in front of an audience.
For most people, writing and editing seem like the same skill. They are not but they are certainly related. In my case, I write to help clients create original content to convey information or to sell a product or service. I have written white papers, newsletters, conference session abstracts and brochures that millions of developers and IT pros have read.
At the end of the day, my clients need to complete projects so customers have something to view or buy. You can call about anything a project, and clients of mine will say that projects get done when they work with me. Articles get published, newsletters get written, formatted and emailed, brochure content is drafted and organized. Technical or technical marketing content is printed or communicated to customers of theirs and it looks good, reads well and it took less time than if they'd tried to do it themselves. You can count on the same professional attention to detail and drive to complete projects on time. I also specialize in working with many writers at the same time, coordinating efforts from several to product white papers, brochures, special magazine issues or to write a series of related articles.
This seems like the ugly duckling skill that doesn't fit with the others, but in my industry of working with software professionals, helping them as professional speakers at conferences is as important as their consulting and writing, because most are professionals who endeavor to do all of these tasks to stay relevant. For me, my work as a speaker manager is the glue that holds professional relations together. MANY of my contacts work with me as a speaker at a conference or training event and then later work with me in my role as an editor or writer. With my speaker manager hat on, I communicate expectations and deadlines clearly, I respond quickly to queries and I thrive on solving problems onsite that make presentations better. And at conferences and related events, I make professional connections that help my clients who need writers or customer software created, courseware created or training videos filmed.